February 4th, 2018 - World Cancer Day

by GregP_WN

February 4th, 2018 is World Cancer Day. This year's theme is "We Can, I Can", with the hashtags of #WorldCancerDay #WeCanICan. With the rise in social media use, the UICC hopes that everyone will post on all social media channels to these create trending hashtags. It is a global event taking place every Feb. 4th uniting the World's population in the fight against cancer. 

 Cover Image V2

The UICC says "Taking place under the tagline ‘We can. I can.’, World Cancer Day 2018 will explore how everyone – as a collective or as individuals – can do their part to reduce the global burden of cancer."

"Just as cancer affects everyone in different ways, all people have the power to take various actions to reduce the impact that cancer has on individuals, families, and communities."

"World Cancer Day is a chance to reflect on what you can do, make a pledge and take action. Whatever you choose to do ‘We can. I can.’ make a difference to the fight against cancer."

We Can I Can

Drop by the World Cancer Day Web page for ways that you can be involved. Everyone can do their part to help spread the awareness of cancer and the need to move it into an urgent position in the World, to increase funding, research, and treatments. On their website you can see how you can join the Thunderclap. 

What is Thunderclap and how does it work?

Thunderclap is a way to get the World Cancer Day message across Facebook, Twitter and Tumblr at the same time and on the same day – helping us to reach more people and give us a bigger voice on social media. Anyone and any organization with a Facebook, Twitter and/or Tumblr account can sign up until the 4 February, 10 am CET.

When you sign up to Thunderclap with a social media account to support the campaign, you’re allowing Thunderclap to share one single message on your behalf. Thunderclap will not post any further messages to your account.

In the past few years, organizations such as Livestrong, MAKNA Malaysia, Pink Ribbon Red Ribbon, and Screen Cancer UK and many more have joined the campaign, as well as hundreds of individuals.

Join the Thunderclap campaign here.

Download the World Cancer Day Toolkit Here: It contains information about the event, what individuals can do as well as what groups can do to participate. 

There are several social media posters, gifs, to use on all your social media channels. Just drop by their page and click on the "materials" link.

 Why World Cancer Day is important

Currently, 8.8 million people die from cancer worldwide every year, out of which, 4 million people die prematurely (aged 30 to 69 years) World Cancer Day is the ideal opportunity to spread the word and raise the profile of cancer in people’s minds and in the world’s media.

One of the most visible events marking the occasion in the United States will be in New York, where the Empire State Building will be lit blue and orange for the 8th year in a row. The colors are those of the Union for International Cancer Control, which organizes World Cancer Day.

Empire State Building

Around the world, communities will hold festivals, walks, seminars, public information campaigns and other events to raise awareness and educate people on how to fight cancer through screening and early detection, through healthy eating and physical activity, by quitting smoking, and by urging public officials to make cancer issues a priority.

“We can. I can,” the theme of World Cancer Day, explores how everyone – together and individually – can do their part to reduce the global burden of cancer. The campaign outlines actions that communities and individuals can take to save lives by achieving greater equity in cancer care and making fighting cancer a priority at the highest political levels.

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