Guest Blogger Guidelines for WhatNext.com


Guest Blogger Guidelines for WhatNext.com Blog

Whoa. We’re flattered. Thank you for your interest in submitting a guest post to our website! For you organized and highly esteemed writers out there (You are to us!), we do have a few guidelines that will help you write a great piece and maximize your goals.

Guest Blog Guidelines

Logistical Requirements

Let’s get some of the logistics out of the way. Here are some of the specific components we require of your blog post:
  • The length of your post should be in the 1000-1500 word range.
  • It should contain a quality picture that is relevant to the post.
  • Your post should include your name or nickname in the first line of the introduction as “Guest post by”. (Hint: link your name to your site! We all like extra attention.)

Background About Our Audience

We aim to please. Here is some background information on our audience and what THEY want to read:
  • WhatNext is about providing those affected by cancer with information that could help them better overcome the challenged associated with cancer.
  • Material should be related to cancer care, treatments, experiences, tips, and helpful stories. Inspirational stories are great. Humor is nice too.
  • This isn’t their first rodeo. Be unique! Write about something they can’t read on cancer.org. Write about things you know, things you discovered/felt while dealing with cancer.
  • If you do want to write about types of treatments, their effects, and other similar information, then be sure to make it your own! We love unique content and ideas.
  • Be sensitive and reader focused. In other words, we don’t want to know what you ate for breakfast. We also don’t want to offend, hurt, or scare any of our readers.
  • If you want to be a reporter and have an idea for a series of posts, we would love to hear your ideas.

Content and Delivery

We want our posts to be most effective for you, our readers, and our team at WhatNext.com. Follow these tips to ensure that your post runs smoothly:
  • Posts should be original content and not posted on another site. You may link back to the www.WhatNext.com/blog site to promote your article, using Facebook, Twitter, etc.
  • Posts should be of a positive nature with no negative attitudes or bashing of subjects. Negative posts will not be accepted.
  • Web readers have short attention spans. Your post will be more effective if you add bold text, underlines, and paragraphs to break up the text. (Come on guys, you already know this stuff!)
  • Bulleted and numbered lists are welcome. Get in the mind of your web reader - think about how to make your post clear, concise, and user-friendly.

Useful Content

Our readers want to read useful, practical, helpful, applicable, and unique information that pertains to them and their daily lives. (Yes, this may include seemingly unpleasant topics.) Here are a few tips to make your posts most relevant and useful:
  • If you are a cancer patient, survivor, or have a family/friend with cancer, then draw from your journey. At WhatNext we are all about personal experiences and testimonials.
  • Make suggestions. Our readers want to know what they can do TODAY to better their lives. For example, you could write about financial help during cancer.
  • Don’t be afraid to explore emotion and inspire readers. As long as you are keeping a positive tone - dig deep. A post that includes inspiration and specific content are the ones readers appreciate most.
  • Spice it up. If you want to write a post on the fun side, then “Top 10s” etc. are a good way to go.
  • Include a call to action and reader engagement. Ask the readers to respond to your ideas. Ask what has worked for them, how they feel about the subject, or to share their experiences on the topic.

Author Byline

We want to know about you! (Hey, don’t YOU want us to know about you too?) All articles need some information about you:
  • Include a bio. Writing a little about yourself makes you more human to our readers.
  • You can add one link to your site here which links to keywords for your site title.
  • We allow a maximum of two links in the whole article to your site.

Extra-Helpful Stuff

We want to go the extra mile to ensure your posts are the best. You scratch our backs, we’ll scratch yours, right? Here are a few more things to keep in mind:
  • It is helpful to include links to drive engagement in your post.
  • Remember to provide the high quality (please!) picture.
  • Credit your sources.
  • Please submit your post in .doc format. You’ll be helping us out a lot!
  • We will edit your post, but you will have the opportunity to approve our changes before we post it. (Yes, we WILL take out what you ate for breakfast.)
  • A guest post is a gift. We are very grateful for your contribution.

Submission Process

It’s easy! Submit your posts to contactus@whatnext.com with subject ‘Guest Post’ and you are well on your way to helping us make a difference at WhatNext.com. We are grateful for your time and interest. Got writer’s block? You can go to www.whatnext.com/blog to review posts that have previously ran on our blog site.